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PART 3 · STRATEGY

THE IP
MOAT

Why competitors may face 5-8 year delays replicating WLS platform architecture.

Strategic Value

Your Advantage Lock.

SCENARIO A: WEAK IP

YEAR 3

Competitor Copies.
Advantage Lost.

SCENARIO B: WLS MOAT

YEAR 10+

30-Year Loyalty Lock.
Competitor Blocked.

ARCHITECTURE

3-Layer Shield.

  • OUTER: TRADEMARKBrand Identity
  • MID: COPYRIGHTFormat Structure
  • CORE: PATENTUtility Logic
WLS
IP CORE
Core Invention

7 Utility Applications.

01

Fairness Verification

Dynamic scoring normalization algorithms.

02

Governance System

Platform integrity & anti-manipulation protocol.

03

Attribution

AI-Contribution analysis logic.

*Filed/Pending Across 5 Jurisdictions (KR, US, EU, JP, CN)

Workaround Cost

Multi-Year Delay.

Start
FTO Analysis
(12 Mo)
Workaround
(24 Mo)
Deployment
(Year 4+)
Independent Dev Cost SUBSTANTIAL PREMIUM

Ref: Research Policy 2023 - Patent thickets increase innovation costs significantly.

Format Protection

30+ Format Registrations.

KOREA

Copyright Commission

10 REG

USA

Copyright Office

10 REG

EUROPE

FRAPA Member

10 REG

200+ Pages of Operational Documentation Secured.

Legal Precedent

Proven Enforcement.

Big Brother

Endemol vs Castaway

Format Protected

The Voice

Talpa vs SBS

Format Protected

I'm a Celebrity

CBS vs ABC

Format Protected

Brand Identity

Global Marks.

AI Unlimited Challenge™

KR + @

HappyBomb™

KR + @

FairTrust™

KR + @

FairWinner™

KR + @

FairSelection™

KR + @

FairStage™

KR + @

FairVoting™

KR + @

FairIntegrity™

KR + @
Combined Protection

No Way Around.

Path 1: Copy Format Structure Copyright Block
Path 2: Workaround Technology Patent Block
Path 3: Rebrand / Rename Trademark Block
Path 4: Total Independent Dev 5-8 YEARS DELAY
Competitor Dilemma

Adidas Case.

OPTION 1: WAIT

Wait until 2030 to validate market.

LOST GENERATION

OPTION 2: BUILD

Attempt independent development.

$50M+ COST RISK

OPTION 3: LICENSE

Enter market in 2027 via WLS.

2ND PLACE FOREVER

Even the best option results in permanent structural disadvantage.

Key Takeaways

5-8 Year Moat.

  • 7 Patents + 30 Copyrights + 25 Trademarks
  • Multi-year competitive delay modeled
  • First-mover 3-5 year advantage
  • 30-50 year loyalty lock potential